Why aren't thermal breaks used more in construction projects?

Armadillo was appointed by engineering firm, Craddy Pitchers Davidson to insulate the distribution centre's 1000 sqm cold store room, used to stock thousands of frozen and chilled products before distribution to UK Aldi stores.

The manufacturer's product, Armatherm™ 500, was installed directly under steel column bases which bridge the floor slab insulation. Support columns pass through the non-load bearing slab insulation to warm ground beneath, short circuiting the insulation barrier. Armather

Are thermal breaks overlooked? 
Strict regulations are coming into play that make it more important than ever to ensure buildings are as energy efficient as possible. Choices made now in the construction industry can help future generations live more efficiently and increase longevity.